Hi! I am Eleni, a freelance designer and sustainability enthusiast based in Vienna, Austria.
Hi! I am Eleni, a freelance designer and sustainability enthusiast based in Vienna, Austria.
Brand Identity & Digital Storytelling for a Historic Venetian Tower
Kambones 1615 is a restored Venetian tower house in Naxos, Greece, operating as a heritage accommodation and event venue. The project called for a brand identity and digital presence that honour the building’s history and architectural beauty, while positioning it within contemporary, sustainable hospitality.
Lead designer and strategic brand partner. Brand identity, tone and messaging, website design, visual storytelling, and ongoing digital direction.
The aim was to translate the emotional experience of Kambones 1615 — calm, light, and quiet authenticity — into a refined and contemporary digital presence.
The brand was shaped around the principles of sustainability, slow tourism, and quiet elegance. Every visual and verbal decision was informed by the building’s natural beauty, strong sense of place, and timeless character.
The work extended beyond the website to include packaging design, photography, video editing, social media and a wedding brochure, ensuring a cohesive and consistent expression across digital and physical brand touchpoints.
Video edit created for the Europa Nostra Award for Conservation & Adaptive Reuse, which Kambones was awarded in 2025.
led Instagram content creation and visual direction from launch, growing the account alongside the brand through consistent storytelling and a cohesive visual identity that drove growth.
Wedding brochure combining illustration, photography, and soft typography to reflect the intimacy and heritage of Kambones 1615.
A considered brand and digital presence positioning Kambones 1615 as a distinctive heritage destination and wedding venue.
The project has received recognition, including the European Prize for Architecture Philippe Rotthier (2024), the European Sustainable Heritage Award (2024) and the Europa Nostra Award for Conservation and Adaptive Reuse (2025). I contributed to the award applications through collaborative photo selection and video editing. The brand evolves through content, storytelling, and digital communication.